This cookie is set by GDPR Cookie Consent plugin. The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". The cookie is used to store the user consent for the cookies in the category "Analytics". These cookies ensure basic functionalities and security features of the website, anonymously. Wine will for instance, look good in a transparent bottle with an opaque label.Necessary cookies are absolutely essential for the website to function properly. Remember too to keep in mind the product you’re labeling. Mixing the three at a go is often not a good idea. The best way to go about it is to go for one part opaque and the other transparent or translucent and transparent. This means you can easily blend opaque, transparent and translucent labels to come up with a unique design. Blending Your OptionsĬreativity plays a big role when it comes to designing product labels. Like translucent labels, they are not ideal for making promotional labels. Transparent labels are also very easy to produce in mass. Part of the reason has everything to do with how transparent labels make it easy for a consumer to make up his mind. They feature almost everywhere from snacks and beverages to fresh produce and even non-consumables. They have quickly gained momentum over the years to evenly compete with opaque labels. That’s because they do not blend well with luminous colors and fonts which are always used for promotions. However, unlike opaque labels, translucent labels do not come in handy when one wants to quickly and easy catch a consumer’s attention. Experts recommend them for fresh products with transparent packaging. This makes translucent labels ideal for snacks and just about any edible. One can still see through the label though. Their frosty look means light scatters as it passes through the material. Translucent labels do not transmit light. Whether the packaging is entirely opaque, translucent or transparent, the opaque label will work just fine. Another perk that comes in handy with opaque labels is how easy they blend with the rest of the product packaging. Go for it if you want ‘to play safe’ or you simply do not want to risk trying the transparent or translucent option. It is worth noting that of all the three aforementioned label designs, the opaque label is the oldest one as well as the most popular one. It could be price, discounts or something to do with a promotion. They come in handy where one wants to display specific information. Which of these three should one go for? Opaque Labels That fact aside, there is a new trend gaining momentum – opaque, translucent and transparent labels. So if you are a product labeling expert, ignore product labels at your own peril. What informed you choice? How does it become easy to pick snacks from brands you hardly know within a short time? What makes it easy for you to quickly make up your mind? It is easy – everything boils down to packaging and product labels. You get in the store, pick snacks, pay and off you go. You only have a few minutes before you hit the road again.
You have to stop at a convenience store to get a snack. Picture this scenario – you’re on the move with loved ones.
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